Samson, a High-Budget Christian Film, Flopped at the Box Office This Weekend
How poorly did the Christian film Samson do this holiday weekend?
It’s a question worth asking because the company behind it, Pure Flix (the same group that makes the God’s Not Dead movies), said it was their highest budget film yet and they clearly hyped it as their first foray into the superhero/action realm — a Christian alternative to all those Marvel/DC films.
We don’t know their actual budget for the film, but their other recent movie The Case for Christ cost $4 million to make. Logically, this cost more than that. It was also filmed in South Africa and opened in 1,249 theaters, a wide release as far as movies go. This was going to be a test of whether a mainstream audience would care to see a Christian film about a biblical hero.
Pure Flix, it seems, failed that test. And not just because moviegoers turned Black Panther into a phenomenon.